
OUR STORY
A SAMOAN STORY.
— SINCE 1978.
Vailima Beer has been part of Samoa's story since 1978. Rooted in its island home, the brand represents a proud local identity and a connection to the people and culture of Samoa.

OUR BEGINNING
BREWED IN SAMOA. FOR SAMOA.
Vailima's story began in 1978, marking the beginning of a brand connected to its Samoan home.
Over the years, Vailima has become part of Samoa's beer culture, representing a connection to our islands, our people and our shared identity.

OUR JOURNEY
KEY MOMENTS IN OUR HISTORY.
1978

THE BEGINNING
Vailima's story began in 1978, establishing the foundation of a brand connected to Samoa.
1980s

GROWING TOGETHER
Vailima continued to grow as part of everyday life and the evolving story of Samoa.
1990s

A STRONGER HOME
The Vailima story continued, strengthening its connection with the people and place it calls home.
2000s

REACHING MORE PEOPLE
Vailima continued to build its presence, sharing the taste of Samoa with more people.
TODAY

A PROUD SAMOAN BRAND
Today, Vailima continues to represent its Samoan identity, heritage and connection to future generations.
OUR HERITAGE
A LASTING CONNECTION TO SAMOA.
Vailima is deeply connected to Samoa — its people, its culture and the place we call home.
Our heritage is a source of pride and a reminder of why we do what we do. It shapes our identity, inspires our future and keeps us grounded in the values that matter.

